Crafting print with precision since 1989—trusted by businesses, fueled by innovation, and driven by purpose.
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Indianapolis, IN
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Matte paper stands out in the printing world for its understated elegance and professional finish. Perfect for various applications, it offers a distinctive non-reflective surface that’s both practical and aesthetically pleasing.
Matte paper is a coated stock with a flat, non‑reflective finish that delivers understated elegance. The coating controls ink absorption, so colors appear softer than on high‑gloss sheets while still retaining detail. This subtle sheen gives prints a sophisticated look without glare—making images and text clearly readable even under bright lights. Compared to uncoated paper, matte stock feels smoother and has better ink holdout, yet it isn’t shiny like gloss.
The coating on matte paper regulates how much ink is absorbed. Some absorption occurs, so colors will look slightly more subdued than on a gloss finish, but the coating still keeps ink from soaking too deep into the fibers. The result is crisp lines and balanced color saturation without the reflective shine. On our presses, UV inks cure instantly, so prints are ready to handle right off the sheet.
Yes. One advantage of matte stock is that it accepts writing instruments more readily than glossy surfaces. Oil‑based ballpoint pens, quick‑dry gel pens and fine‑tip markers all work well. Because the finish isn’t slick, ink adheres without smudging when given a moment to set. This writable surface is why matte is often chosen for business cards, invitations and other pieces that may need handwritten notes.
Matte paper is available in several weights to suit different applications. Writing weight is the lightest, ideal for letterhead and stationery. Text weight (typically 70–100 #) is used for the internal pages of brochures and magazines. Cover weight (80–100 # and thicker) provides the sturdiness needed for business cards, covers and premium presentations. Choosing the right weight ensures the finished piece has the appropriate feel and durability.
Choose matte paper when you want a refined, glare‑free finish that is both tactile and professional. It’s perfect for high‑end business cards, invitations and greeting cards, catalogs and magazines that mix images with text, corporate brochures and annual reports, art prints and portfolios, and luxury product packaging. The understated look pairs well with minimalist design and premium branding.
